China Mobile
Country
Hong Kong
Sector
Telecommunications
Offices
-
Employees
-
Brand value
$23,296m
Brand rating
AA
Enterprise value
$161,067m
Value / market cap
14.5%
User rating
Market cap
* For banks, enterprise value is substituted with market cap. Source: Bloomberg Finance L.P.
League tables
China Mobile appears in the following brand league tables:
Rank 6 in the
Telecoms 500 2013.
Rank 20 in the
Global 500 2013.
Rank 6 in the
Telecoms 500 2012.
Rank 34 in the
Global 500 2012.
Rank 6 in the
Top 500 Telecom Brands 2012.
Rank 4 in the
Top 500 Telecom Brands 2011.
Rank 25 in the
Global 500 2011.
Rank 1 in the
China 100 2011.
Rank 15 in the
Global 500 2010.
Rank 4 in the
Top 500 Telecom Brands 2010.
Rank 1 in the
China 100 2010.
Rank 16 in the
Global 500 2009.
Rank 44 in the
Global 500 2008.
Rank 52 in the
Global 250 2007.
2013 brand performance*
Brand value
$23,296m
Brand rating
AA
Enterprise value
$161,067m
Value / ent. value
14.5%
* Figures taken on 31st December 2012.
2012 brand performance*
Brand value
$17,919m
Brand rating
AA
Enterprise value
$148,323m
Value / ent. value
12.1%
* Figures taken on 31st December 2011.
2011 brand performance*
Brand value
$19,317m
Brand rating
AA
Enterprise value
$170,543m
Value / ent. value
11.3%
* Figures taken on 31st December 2010.
2010 brand performance*
Brand value
$22,620m
Brand rating
AAA
Enterprise value
$168,852m
Value / ent. value
13.4%
* Figures taken on 31st December 2009.
Brandirectory user rating*
* Average values from a total of 1 votes.
