CBS

Request Brand Report Compare brand

Country Flag of United States United States
Sector Media
Offices -
Employees -

Brand value $4,960m
Brand rating A+
Enterprise value $19,203m
Value / market cap 25.8%
This brand has received no votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


Market cap

Market cap for CBS over a period of time

* For banks, enterprise value is substituted with market cap. Source: Bloomberg Finance L.P.

League tables

CBS appears in the following brand league tables:

Rank 203 in the Global 500 2012.
Rank 205 in the Global 500 2011.
Rank 205 in the Global 500 2011.
Rank 182 in the Global 500 2010.
Rank 204 in the Global 500 2009.
Rank 220 in the Global 500 2008.
Rank 182 in the Global 250 2007.

2012 brand performance*

Brand value $4,960m
Brand rating A+
Enterprise value $19,203m
Value / ent. value 25.8%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $4,744m
Brand rating A+
Enterprise value $16,553m
Value / ent. value 28.7%

* Figures taken on 31st December 2010.

2010 brand performance*

Brand value $4,582m
Brand rating AA-
Enterprise value $15,265m
Value / ent. value 30.0%

* Figures taken on 31st December 2009.

2009 brand performance*

Brand value $3,249m
Brand rating AA-
Enterprise value -
Value / ent. value -

* Figures taken on 31st December 2008.