Caterpillar
Country
United States
Sector
Machinery-Constr&Minin
Offices
-
Employees
-
Brand value
$9,301m
Brand rating
AA-
Enterprise value
$88,897m
Value / market cap
10.5%
User rating
Market cap
* For banks, enterprise value is substituted with market cap. Source: Bloomberg Finance L.P.
League tables
Caterpillar appears in the following brand league tables:
Rank 103 in the
Global 500 2013.
Rank 111 in the
Global 500 2012.
Rank 116 in the
Global 500 2011.
Rank 137 in the
Global 500 2010.
Rank 119 in the
Global 500 2009.
Rank 123 in the
Global 500 2008.
Rank 131 in the
Global 250 2007.
2013 brand performance*
Brand value
$9,301m
Brand rating
AA-
Enterprise value
$88,897m
Value / ent. value
10.5%
* Figures taken on 31st December 2012.
2012 brand performance*
Brand value
$8,253m
Brand rating
AA+
Enterprise value
$76,788m
Value / ent. value
10.7%
* Figures taken on 31st December 2011.
2011 brand performance*
Brand value
$7,911m
Brand rating
AA+
Enterprise value
$76,633m
Value / ent. value
10.3%
* Figures taken on 31st December 2010.
2010 brand performance*
Brand value
$6,190m
Brand rating
AAA-
Enterprise value
$64,826m
Value / ent. value
9.5%
* Figures taken on 31st December 2009.
Brandirectory user rating*
* Average values from a total of 1 votes.
