Brand Finance has calculated the brand value of the Caterpillar brand 18 times between 2007 and 2024. The Caterpillar brand valuation has featured in 38 brand rankings, including the strongest and most valuable Engineering brands, the biggest US brands and the best Global brands.
To find out more about Caterpillar brand value, request the Caterpillar Brand Value Report.
Date | Global | US | Engineering & Construction | Engineering |
---|---|---|---|---|
2024 | 134 | – | – | 6 |
2023 | 177 | 77 | 9 | – |
2022 | 252 | 100 | 12 | – |
2021 | 240 | 94 | 10 | – |
2020 | 344 | 137 | 14 | – |
2019 | 260 | 100 | 12 | – |
2018 | 340 | 135 | 15 | – |
2017 | 367 | 153 | 17 | – |
2016 | 425 | 175 | 13 | – |
2015 | 160 | 65 | 4 | – |
2014 | 156 | 61 | – | – |
2013 | 101 | – | – | – |
2012 | 111 | – | – | – |
2011 | 117 | – | – | – |
2010 | 135 | – | – | – |
2009 | 119 | – | – | – |
2008 | 122 | – | – | – |
2007 | 131 | – | – | – |