Boeing

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Country Flag of United States United States
State Illinois
Sector Aerospace&Defense
Offices -
Employees 172,200
Website www.boeing.com

Brand value $10,943m
Brand rating AA+
Enterprise value $73,421m
Value / market cap 14.9%
User rating

League tables

Boeing appears in the following brand league tables:

Rank 107 in the Global 500 2014.
Rank 43 in the The Brand Finance US 500 2014.
Rank 105 in the Global 500 2013.
Rank 97 in the Global 500 2012.
Rank 100 in the Global 500 2011.
Rank 113 in the Global 500 2009.
Rank 115 in the Global 500 2009.
Rank 104 in the Global 500 2008.
Rank 108 in the Global 250 2007.

2014 brand performance*

Brand value $10,943m
Brand rating AA+
Enterprise value $73,421m
Value / ent. value 14.9%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $9,249m
Brand rating AA-
Enterprise value $54,228m
Value / ent. value 17.1%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $9,022m
Brand rating AA
Enterprise value $50,584m
Value / ent. value 17.8%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $9,213m
Brand rating AA
Enterprise value $54,226m
Value / ent. value 17.0%

* Figures taken on 31st December 2010.

Brandirectory user rating*

* Average values from a total of 1 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


Geographical revenue segmentation*

Visual representation of the revenue divided by geographical regions

* Source: Bloomberg Finance L.P.

 

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