BB&T

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Country Flag of United States United States
State North Carolina
Sector Banks
Offices -
Employees 33,677
Website www.bbandt.com

Brand value $2,741m
Brand rating AA+
Market cap $25,856m
Value / market cap 10.6%
User rating

League tables

BB&T appears in the following brand league tables:

Rank 74 in the Banking 500 2014.
Rank 202 in the The Brand Finance US 500 2014.
Rank 64 in the Banking 500 2013.
Rank 441 in the Global 500 2013.
Rank 59 in the Banking 500 2012.
Rank 450 in the Global 500 2012.
Rank 57 in the Banking 500 2011.
Rank 351 in the Global 500 2011.
Rank 69 in the Banking 500 2009.
Rank 420 in the Global 500 2009.
Rank 66 in the Banking 500 2009.
Rank 420 in the Global 500 2009.
Rank 102 in the Banking 500 2008.
Rank 64 in the Banking 100 2007.

2014 brand performance*

Brand value $2,741m
Brand rating AA+
Market cap $25,856m
Value / market cap 10.6%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $2,832m
Brand rating AA+
Market cap $20,933m
Value / market cap 13.5%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $2,616m
Brand rating AA+
Market cap $16,424m
Value / market cap 15.9%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $3,067m
Brand rating AA+
Market cap $16,679m
Value / market cap 18.4%

* Figures taken on 31st December 2010.

Brandirectory user rating*

* Average values from a total of 4 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


Geographical revenue segmentation*

Visual representation of the revenue divided by geographical regions

* Source: Bloomberg Finance L.P.