Bayer

Request Brand Report Compare brand

Country Flag of Germany Germany
Sector Chemicals
Offices -
Employees -

Brand value $4,053m
Brand rating AA+
Enterprise value $78,016m
Value / market cap 5.2%
User rating

Market cap

Market cap for Bayer over a period of time

* For banks, enterprise value is substituted with market cap. Source: Bloomberg Finance L.P.

League tables

Bayer appears in the following brand league tables:

Rank 291 in the Global 500 2013.
Rank 22 in the Germany 30 2012.
Rank 323 in the Global 500 2012.
Rank 24 in the Germany 30 2011.
Rank 378 in the Global 500 2011.
Rank 85 in the Global 500 2009.

2013 brand performance*

Brand value $4,053m
Brand rating AA+
Enterprise value $78,016m
Value / ent. value 5.2%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $3,401m
Brand rating AA+
Enterprise value $61,620m
Value / ent. value 5.5%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $2,912m
Brand rating AA-
Enterprise value $75,755m
Value / ent. value 3.8%

* Figures taken on 31st December 2010.

Brandirectory user rating*

* Average values from a total of 2 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment