Avon

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Country Flag of United States United States
State New York
Sector Cosmetics/Personal
Offices -
Employees 39,100
Website www.avon.com

Brand value $6,384m
Brand rating AA
Enterprise value $11,383m
Value / market cap 56.1%
User rating

League tables

Avon appears in the following brand league tables:

Rank 194 in the Global 500 2014.
Rank 71 in the The Brand Finance US 500 2014.
Rank 2 in the Top 50 Cosmetics Brands 2014.
Rank 217 in the Global 500 2013.
Rank 5 in the Top 50 Cosmetics Brands 2013.
Rank 119 in the Global 500 2012.
Rank 2 in the Top 50 Cosmetics Brands 2012.
Rank 2 in the Top 50 Cosmetics Brands 2011.
Rank 86 in the Global 500 2011.
Rank 87 in the Global 500 2009.
Rank 87 in the Global 500 2009.
Rank 56 in the Global 500 2008.
Rank 69 in the Global 250 2007.

2014 brand performance*

Brand value $6,384m
Brand rating AA
Enterprise value $11,383m
Value / ent. value 56.1%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $5,169m
Brand rating AA-
Enterprise value $8,186m
Value / ent. value 63.1%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $7,901m
Brand rating AA+
Enterprise value $11,656m
Value / ent. value 67.8%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $10,171m
Brand rating AA+
Enterprise value $15,842m
Value / ent. value 64.2%

* Figures taken on 31st December 2010.

Brandirectory user rating*

* Average values from a total of 8 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


 

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