Audi

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Country Flag of Germany Germany
Sector Auto Manufacturers
Offices -
Employees 70,413
Website www.audi.de

Brand value $9,591m
Brand rating AA+
Enterprise value $18,497m
Value / market cap 51.9%
User rating

League tables

Audi appears in the following brand league tables:

Rank 12 in the Germany 50 2015.
Rank 124 in the Global 500 2015.
Rank 8 in the Auto 100 2015.
Rank 175 in the Global 500 2014.
Rank 15 in the Germany 50 2014.
Rank 12 in the Brand Finance Auto 100 2014.
Rank 204 in the Global 500 2013.
Rank 14 in the The BrandFinance® Auto 50 2013.
Rank 18 in the Germany 50 2013.
Rank 222 in the Global 500 2012.
Rank 17 in the Germany 30 2012.
Rank 100 in the Global 500 2009.
Rank 99 in the Global 500 2009.
Rank 179 in the Global 500 2008.
Rank 175 in the Global 250 2007.

2015 brand performance*

Brand value $9,591m
Brand rating AA+
Enterprise value $18,497m
Value / ent. value 51.9%

* Figures taken on 31st December 2014.

2014 brand performance*

Brand value $7,082m
Brand rating AA+
Enterprise value $17,731m
Value / ent. value 39.9%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $5,455m
Brand rating AAA-
Enterprise value $13,051m
Value / ent. value 41.8%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $4,561m
Brand rating AA+
Enterprise value $17,421m
Value / ent. value 26.2%

* Figures taken on 31st December 2011.

Brandirectory user rating*

* Average values from a total of 14 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment