Apple

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Country Flag of United States United States
State California
Sector Technology
Offices -
Employees 80,300
Website www.apple.com

Brand value $145,918m
Brand rating AAA
Enterprise value $498,735m
Value / market cap 29.3%

Brand value

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Brand value / enterprise value

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League tables

Apple appears in the following brand league tables:

Rank 1 in the Global 500 2016.
Rank 1 in the Tech 100 2016.
Rank 1 in the US 500 2015.
Rank 1 in the Global 500 2015.
Rank 1 in the Tech 100 2015.
Rank 1 in the Global 500 2014.
Rank 1 in the The Brand Finance US 500 2014.
Rank 1 in the Global 500 2013.
Rank 1 in the Global 500 2012.
Rank 8 in the Global 500 2011.
Rank 27 in the Global 500 2009.
Rank 27 in the Global 500 2009.
Rank 24 in the Global 500 2008.
Rank 44 in the Global 250 2007.

2016 brand performance*

Brand value $145,918m
Brand rating AAA
Enterprise value $498,735m
Value / ent. value 29.3%

* Figures taken on 31st December 2015.

2015 brand performance*

Brand value $128,303m
Brand rating AAA
Enterprise value $438,990m
Value / ent. value 29.2%

* Figures taken on 31st December 2014.

2014 brand performance*

Brand value $104,680m
Brand rating AAA
Enterprise value $356,091m
Value / ent. value 29.4%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $87,304m
Brand rating AAA
Enterprise value $382,490m
Value / ent. value 22.8%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $70,605m
Brand rating AAA+
Enterprise value $350,257m
Value / ent. value 20.2%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $29,543m
Brand rating AAA
Enterprise value $244,382m
Value / ent. value 12.1%

* Figures taken on 31st December 2010.

2010 brand performance*

Brand value $19,829m
Brand rating AAA-
Enterprise value $156,416m
Value / ent. value 12.7%

* Figures taken on 31st December 2009.

2009 brand performance*

Brand value $13,648m
Brand rating AA
Enterprise value $47,327m
Value / ent. value 28.8%

* Figures taken on 31st December 2008.

2008 brand performance*

Brand value $21,779m
Brand rating AAA+
Enterprise value $157,128m
Value / ent. value 13.9%

* Figures taken on 31st December 2007.

2007 brand performance*

Brand value $12,809m
Brand rating AAA
Enterprise value $59,737m
Value / ent. value 21.4%

* Figures taken on 31st December 2006.