American Express

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Country Flag of United States United States
State New York
Sector Diversified Finan Serv
Offices -
Employees 62,600
Website www.americanexpress.com

Brand value $21,567m
Brand rating AA+
Market cap $96,597m
Value / market cap 22.3%
User rating

League tables

American Express appears in the following brand league tables:

Rank 38 in the Global 500 2015.
Rank 23 in the US 500 2015.
Rank 33 in the Global 500 2014.
Rank 19 in the The Brand Finance US 500 2014.
Rank 8 in the Banking 500 2013.
Rank 35 in the Global 500 2013.
Rank 32 in the Global 500 2012.
Rank 7 in the Banking 500 2012.
Rank 13 in the Banking 500 2011.
Rank 46 in the Global 500 2011.
Rank 8 in the Banking 500 2009.
Rank 52 in the Global 500 2009.
Rank 6 in the Banking 500 2009.
Rank 50 in the Global 500 2009.
Rank 5 in the Banking 500 2008.
Rank 33 in the Global 500 2008.
Rank 4 in the Banking 100 2007.
Rank 24 in the Global 250 2007.

2015 brand performance*

Brand value $21,567m
Brand rating AA+
Market cap $96,597m
Value / market cap 22.3%

* Figures taken on 31st December 2014.

2014 brand performance*

Brand value $21,116m
Brand rating AAA-
Market cap $93,811m
Value / market cap 22.5%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $19,004m
Brand rating AAA-
Market cap $66,024m
Value / market cap 28.8%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $18,231m
Brand rating AAA-
Market cap $53,474m
Value / market cap 34.1%

* Figures taken on 31st December 2011.

Brandirectory user rating*

* Average values from a total of 10 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment