Absolut
Brand profile
Brand Finance has calculated the brand value of the Absolut brand 13 times between 2011 and 2024. The Absolut brand valuation has featured in 35 brand rankings, including the strongest and most valuable France brands, the biggest Spirits brands and the best Drinks brands.
To find out more about Absolut brand value, request the Absolut Brand Value Report.
About Absolut
Brand Value History
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All Ranking appearances
Date | Drinks | Spirits | France | Europe | Sweden | Nordic |
|---|---|---|---|---|---|---|
| 2024 | – | 20 | – | 465 | 23 | 52 |
| 2023 | – | 22 | – | 427 | 23 | 47 |
| 2022 | – | 18 | – | 443 | 22 | 44 |
| 2021 | – | 17 | – | 426 | 21 | 42 |
| 2020 | – | 12 | – | – | 14 | 23 |
| 2019 | – | 12 | – | – | 10 | 18 |
| 2018 | – | 11 | – | – | 14 | 22 |
| 2017 | – | 10 | – | – | 16 | 26 |
| 2016 | – | 9 | 62 | 329 | – | – |
| 2015 | – | 7 | – | – | – | – |
| 2013 | – | 11 | – | – | – | – |
| 2012 | 11 | – | – | – | – | – |
| 2011 | 7 | – | – | – | – | – |