ICBC
Brand value
$15,164m
Brand rating
AA+
Market cap
$223,355m
Value / market cap
6.8%
This brand has received no votes.
Market cap
* For banks, enterprise value is substituted with market cap. Source: Bloomberg Finance L.P.
Performance of the brand
ICBC suffered a relatively small decline in brand value in 2011 largely as a result of global factors which had an adverse affect on the bank as well as the wider banking industry.
Whilst the result in the BrandFinance® Banking 500 may seem to fly in the face of yet another bumper year for ICBC, there are a large number of concerns facing the company and indeed the Chinese banking sector as a whole.
Given its relative inexperience in global banking markets, when competing with such storied brands as JPMorgan and HSBC, it is unsurprising that ICBC’s brand has yet to gain the same traction internationally that it enjoys within China. Furthermore the question marks that have begun to appear over the seemingly inexorable growth of the Chinese economy and Chinese banks’ significant exposure to dangerous Chinese local government debt have also contributed negatively to ICBC’s brand value.
League tables
ICBC appears in the following brand league tables:
Rank 11 in the
Banking 500 2012.
Rank 35 in the
Global 500 2011.
Rank 8 in the
Banking 500 2011.
Rank 12 in the
Banking 500 2010.
Rank 55 in the
Global 500 2010.
Rank 2 in the
China 100 2010.
Rank 5 in the
Banking 500 2009.
Rank 48 in the
Global 500 2009.
Rank 16 in the
Banking 500 2008.
Rank 91 in the
Global 500 2008.
2012 brand performance*
Brand value
$15,164m
Brand rating
AA+
Market cap
$223,355m
Value / market cap
6.8%
* Figures taken on 31st December 2011.
2011 brand performance*
Brand value
$17,194m
Brand rating
AA
Market cap
$218,131m
Value / market cap
7.9%
* Figures taken on 31st December 2010.
2010 brand performance*
Brand value
$12,083m
Brand rating
AA+
Market cap
$225,368m
Value / market cap
5.4%
* Figures taken on 31st December 2009.
2009 brand performance*
Brand value
$10,031m
Brand rating
A+
Market cap
$186,089m
Value / market cap
5.4%
* Figures taken on 31st December 2008.

